Social Media Specialist
Milan, IT
Dolce & Gabbana, a leader in the world of luxury fashion, has an exceptional career opportunity available for a Social Media Specialist, based in Milan.
Main Activities And Responsibilities
- Support the development of social media performance analysis and reports, providing useful insights to optimize strategies.
- Implement scheduling, posting, and reporting actions for all social media platforms, ensuring smooth and organized content management.
- Periodically update and manage TikTok strategies and mock-up.
- Request, align, and review content copy, ensuring consistency with the brand's communication tone of voice.
- Handle requests about VIPnews and influencers, in alignment with other internal departments focused on the relations management.
- Support on social media content management with third-party partners, to develop valuable synergies and collaborations.
- Support on live streaming management for fashion shows, including the request for regional deliverables.
- Align and request landing pages, preparing UTM and bit.ly links.
- Liaise with external suppliers.
- Collaborate with the internal Advertising & Media team for e.g. global campaigns, catalogues management, partner inclusion on YouTube and Business Manager.
Key Requirements & Competencies
- 2+ years’ experience in a similar role within the luxury industry
- Strong knowledge of social media and platform formats
- Sound knowledge of Microsoft Office
- Passion for Fashion & Luxury industry
- Ability to both communicate and negotiate effectively
Location: Milan, Italy